As a TriplePoint associate, I handled daily audits for multiple clients, including The Pokémon Company and Blizzard. I researched and compiled coverage of various games, topics, and products, linking articles of interest and creating high-level overview statements regarding press sentiment. This practice required both foundational research skills in gathering information and an ability to concisely capture the most important content in just a few sentences. In addition, I conducted background briefs on journalists who would be meeting/interviewing our clients. Above, you can see a sample briefing sheet I built for Bryant Francis, Senior Editor for Game Informer. Francis would be interviewing the CEO of BITKRAFT Ventures, a leading global investor in cryptocurrency and games technology. I researched his previous articles, extracting necessary information to help inform our perspective on the interview itself. I used that knowledge to build a list of sample questions, citing relevant/necessary articles to help the CEO conduct the interview to the best of his ability.
RESEARCH AND
DATA ANALYSIS:
TRIPLEPOINT PR
“Demonstrate information literacy through research skills in gathering and analyzing information.”
In the summer of 2024, I had the opportunity to work as an Associate with TriplePoint PR. TriplePoint PR is a major PR agency focused in tech and gaming sectors, working with titans like Meta, Blizzard, and The Pokémon Company. Alongside a team of mentors and other Public Relations professionals, I compiled extensive media lists, researched journalists’ work to create briefing sheets for interviews, and audited coverage of various topics and products to collate press sentiment.
Hence, I chose my internship time with TriplePoint PR as the best demonstration of the above learning objective.